The Business of Web 2.0

Just finished giving a presentation to a group of MBA students at Macquarie Graduate School of Management (thanks to Dennis Price). It was the first time that I had the reason to think through the idea of the NEW B2C -- brand to community (thanks to Geoff Moore) -- using the Age of Conversation as a case study. Hope you enjoy it (PS I have speaker notes if you need them).

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Thanks to the following for their ideas which were woven together:

• Tim O’Reilly: http://www.oreilly.com
• David Armano:  http://darmano.typepad.com
• Drew McLellan: http://www.drewsmarketingminute.com
• Sean Howard: http://www.craphammer.ca
• Geoffrey Moore: http://geoffmoore.blogs.com